A mobile-friendly microsite was developed to feature informative content to engage with Citi Prestige Cardholders.
The quarterly e-newsletter microsite highlighted specific industry trends and lifestyle topics, with an added objective of cross-selling Citi Gold products...all on a layout that reflected class and desirability.
Website design & revamp
Visual Design
Responsive Website front end coding
Site information architecture
Digital Strategy
Over 30% improvement conversions from Direct Sales Agents using the iPad App